Website Writing
It’s time to renovate your website copy & fine-tune your message to be as conversion-friendly as possible. In this workshop, you'll learn how to: Create a relevant & engaging headline for your homepage; Write a winning About page that showcases WHY someone should work with you; Craft easy-to-read service packages
What you learn
Self-paced video, with the handouts and worksheets each module needs.
Taught by Craig Cannings, Chief Learning Officer, Freelance University
- Workshop Handout (PDF)
- Introduction to Writing for the Web
- Conduct a Business Assessment Part 1
- Conduct a Business Assessment Part 2
- Identify Your Website Sections
- Home Page: Headlines
- Home Page: Other Elements
- About Page
- Services Page
- Contact Page
- Wrap-up
- Website Writing Success Workbook {PDF} (PDF)
- Website Writing Success Workbook (Word Doc) (download)
- Example Freelance Websites (PDF)
3 templates you keep
Checklists, worksheets and guides — yours to download and use with clients. Every module's slide handout comes too.
- Website Writing Success Workbook {PDF}
- Website Writing Success Workbook (Word Doc)
- Example Freelance Websites
Every Writing & Editing course, and the other 210
211 courses, 466 hours, 499 templates, new training every month. 14-day money-back guarantee, no questions asked.
- Everything in monthly
- Twelve months for the price of nine
- 14-day money-back guarantee
Also in Writing & Editing: Create Powerful Email Sequences · Copywriting · Proofreading · Blogging · Email Writing · Writing Foundations · Creating Winning Newsletters · Writing Success in an AI Age · All 211 courses are in every membership.