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Career tracks / Writing & Editing

Writing & Editing

Write and edit for clients who need words that work: copy, blogs, emails, proofreading.

Start this track$79/month · 14-day money-back guarantee
9 COURSEs109 LESSONs16 H0 CERTIFICATEs
01

Discover your niche

Optional, and where most members start: confirm writing & editing is the work you want before you train for it.

  • Discover Your Freelance Niche9 lessons · 56 min
  • Remote Career Freedom54 lessons · 5.5 h
02

Train in Writing & Editing

9 courses, 109 lessons, 16 h. Open a card to see what each one covers.

Create Powerful Email Sequences

In this workshop, you will learn a simple and repeatable system for writing powerful email sequences for virtually any type of client. You will also discover how to effectively package this writing and marketing skill set into an in-demand service to offer your clients!

11 lessons · 2 h
What's inside
  1. Workshop Hand Out (PDF)
  2. Intro to Email Sequences
  3. Digital Marketing Funnels
  4. Types of Email Sequences
  5. Create your Sequence Strategy
  6. Design Your Sequence Part 1
  7. Design Your Sequence Part 2
  8. Write Your Sequence Part 1
  9. Write Your Sequence Part 2
  10. Track Your Sequence
  11. Five Email Sequence Templates (PDF)

Website Writing

It’s time to renovate your website copy & fine-tune your message to be as conversion-friendly as possible. In this workshop, you'll learn how to: Create a relevant & engaging headline for your homepage; Write a winning About page that showcases WHY someone should work with you; Craft easy-to-read service packages

14 lessons · 2 h
What's inside
  1. Workshop Handout (PDF)
  2. Introduction to Writing for the Web
  3. Conduct a Business Assessment Part 1
  4. Conduct a Business Assessment Part 2
  5. Identify Your Website Sections
  6. Home Page: Headlines
  7. Home Page: Other Elements
  8. About Page
  9. Services Page
  10. Contact Page
  11. Wrap-up
  12. Website Writing Success Workbook {PDF} (PDF)
  13. Website Writing Success Workbook (Word Doc) (download)
  14. Example Freelance Websites (PDF)

Copywriting

One skill set that seems to never go out of date is Copywriting. In this workshop, we are going back to basics to show you exactly how to write and edit great copy for your blog, emails, ebooks, websites and sales pages. This might be the perfect opportunity to launch your own copywriting service in your business.

11 lessons · 1.5 h
What's inside
  1. Course Handout (PDF)
  2. Intro to Copywriting
  3. 13 Types of Copywriting
  4. Research Content
  5. Outline Content
  6. Preparing to Write
  7. 10 Writing Steps
  8. Rules of Writing
  9. Edit Content
  10. Online Writing Tool Guide (PDF)
  11. Editing Resource Guide (PDF)

Proofreading

If you have a love for words and enjoy finding mistakes in others’ content, then this might be a great freelance niche for you! In this workshop, you'll learn the key distinction between proofreading & copy-editing & review the most common errors to watch out for. You'll also learn four key types of editing to master.

16 lessons · 2.5 h
What's inside
  1. Become A Proofreader Handout (PDF)
  2. Intro to Proofreading
  3. Editor vs. Proofreader
  4. Structural Editing
  5. Stylistic Editing
  6. Copyediting
  7. Proofreading
  8. Craft an Effective Editing Process
  9. Hone Your Proofreading Skills
  10. Build Your Proofreading Toolbox
  11. Determine Your Proofreading Niche
  12. Create Proofreading Services & Set Rates
  13. [TUTORIAL] Bonus Video with Jena
  14. Editing Tool Guide (PDF)
  15. Proofreading Gigs Guide (PDF)
  16. Editing Checklist (PDF)

Blogging

In this course, you will learn from a 12-year blogging veteran the keys to writing blog content that engages and even inspires your audience. We will introduce the seven most popular types of blog posts and the key strategies for creating blog content that will propel your audience to subscribe to your content.

12 lessons · 2 h
What's inside
  1. Course Handout (PDF)
  2. Introduction to Blogging
  3. Lessons From Successful Bloggers
  4. Plan Your Blog Post Part One
  5. Plan Your Blog Post Part Two
  6. Outline Your Blog Post
  7. Design a Winning Blog Framework
  8. Format and Publish Blog Post
  9. Monetize Your Blogging Skills
  10. Blogging Job Sites (PDF)
  11. Blog Pre-Publishing Checklist (PDF)
  12. Blog Content Calendar Template (embed)

Email Writing

Email continues to be one of the most profitable online marketing channels for businesses today! In this workshop, you'll learn a 7-step strategy to crafting engaging emails for any type of audience. You'll also learn practical strategies for writing winning email autoresponders that convert subscribers to buyers!

13 lessons · 1.5 h
What's inside
  1. Course Handout (PDF)
  2. Intro to Email Writing
  3. Email Myths and Facts
  4. Discover Your Purpose
  5. Determine Your Audience
  6. Identify Your Email Voice
  7. Create a Winning Email Structure
  8. Confirm Type of Email
  9. Determine Email Subject Line
  10. Writing Consistently Great Emails
  11. Email Writing Success Checklist (PDF)
  12. Winning Email Subject Lines Guide (PDF)
  13. Example Email Templates (download)

Writing Foundations

In this workshop, you'll discover how to find the right Freelance writing niche in order to build a thriving Freelance writing business. You'll also learn how to build an effective writing portfolio, determine the best way to price your writing services and discover the best ways to find your ideal writing client.

11 lessons · 1.5 h
What's inside
  1. Workshop Handout (PDF)
  2. Intro to Freelance Writing
  3. The Top Skills of a Freelance Writer
  4. Types of Freelance Writing Part One
  5. Types of Freelance Writing Part Two
  6. Discover Your Writing Niche
  7. Create Your Writing Portfolio
  8. Build Your Digital Brand
  9. Set Your Writing Rates
  10. Find Your Ideal Writing Client
  11. Freelance Writer Tool Guide (PDF)

Creating Winning Newsletters

A nine-step system for client newsletters: strategy, email platform, template design, content themes, drafting, images, subject lines, deliverability testing and tracking the results.

14 lessons · 1.5 h
What's inside
  1. Course Handout (PDF)
  2. Intro to Online Newsletters
  3. Benefits of Newsletters
  4. Step 1: Create Newsletter Strategy
  5. Step 2: Select Email Program
  6. Step 3: Design Newsletter Template
  7. Step 4: Determine Content Themes & Topics
  8. Step 5: Draft Newsletter Content
  9. Step 6: Choose Relevant Images
  10. Step 7: Create Subject Lines
  11. Step 8: Test Email Deliverability
  12. Step 9: Track Email Newsletter Results
  13. Step 10: Build Editorial Calendar
  14. Newsletter Resource Guide (PDF)

Writing Success in an AI Age

Keep writing work in an age of AI tools: where the human writer still wins, the tools worth knowing, ten ways writers use AI today, and a workflow that puts it to work without giving the job away.

7 lessons · 1.5 h
What's inside
  1. Workshop Handout (PDF)
  2. Introduction to AI
  3. Human Writer vs AI Writer
  4. AI Writing Tools
  5. Ten Uses of AI for Writers
  6. Develop Your AI Writing Workflow Part 1
  7. Develop Your AI Writing Workflow Part 2
03

Launch your business

What to charge, what to sign, how to package the offer, and where the first client comes from. 37 courses, 51 h.

Start Here1 COURSE
  • Five Steps to Starting a Freelance Career
Build Your Business22 COURSEs
  • Personal Branding Success
  • Business Management Day-By-Day
  • Protecting Your Freelance Business
  • Pricing Your Freelance Services
  • Self-Care for Freelancers
  • Building Your Team With Sub-Contractors
  • Business Planning Success
  • Design Your Brand Identity
  • Crafting Your Freelance Offer
  • Automate Your Freelance Business
  • The Healthy Freelancer Mindset
  • Navigating Freelance Rates & Packages
  • Creating a Winning Portfolio
  • Freelancer's Tech Toolbox
  • Client Contracts and Forms
  • The Productive Freelancer
  • The 12 Week Year for Freelancers
  • Strengths Finder Workshop
  • The Successful Freelancer
  • Multiple Streams of Freelance Income
  • Pricing Success for Freelancers
  • Client Success Kit
Find & Manage Clients14 COURSEs
  • Marketing in 60 Minutes a Day
  • The Winning Discovery Call
  • The Client Attraction System
  • Partner in Your Client's Success
  • Creating Client Proposals and Responding to Job Boards
  • Optimize Your LinkedIn Profile
  • Upwork
  • Client Onboarding Success
  • Creating a Winning Freelance Bio
  • The Art of the Follow-Up
  • Virtual Networking Success
  • Build your Referral Network
  • Local Freelancer Marketing
  • BONUS: Become a Networking Rockstar
04

Keep learning

48 tool and AI courses that apply whatever track you chose, and a new one every month.

  • AI Powered Content Creation System
  • Custom GPTs for Freelancers
  • Pabbly Connect - A Cost Effective Zapier Alternative
  • Make Websites in Seconds Using Durable AI
  • Design Beautiful Presentations Fast Using Beautiful AI
  • Circle.so
  • Skool
  • Freelancer's AI Toolbox
  • AI Search Engines
  • Social Media Marketing with AI
  • Learn Asana
  • Design with AI
  • Flodesk
  • HubSpot CRM Course
Membership

Every Writing & Editing course, and the other 210

211 courses, 466 hours, 499 templates, new training every month. 14-day money-back guarantee, no questions asked.

Monthly
$79/month
  • All 211 courses
  • Every certificate program
  • Cancel anytime
Start monthly
AnnualSave 26%
$697/year
  • Everything in monthly
  • Twelve months for the price of nine
  • 14-day money-back guarantee
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Writing & Editing track$79/mo · 14-day guaranteeJoin now